In 2012 the Yo
Brooklyn! Brand was launched as a new Apparel Line of graphic Tee-shirts and accessories that represents the positive state of mind that is everything
Brooklyn, New York City and Beyond. Over
the past decade the Civic Pride and Urban Vibe that has originated out of the
Borough of Brooklyn has taken a life of its own and Brooklyn is now a Global
Brand which continues to grow. Our
“Yo Brooklyn!” seemed like such a perfect expression for the
Brand that represents this ever popular and global Brooklyn State of Mind!
In the Spring and Summer of 2014 we were honored to have our Yo Brooklyn! apparel line to be a part of the Grand Opening of the very first Nordstrom Rack in Brooklyn USA in addition to being sold in four other Nordstrom Rack stores in the New York City Region.
As of March
of 2015, the Yo Brooklyn! Team announced and Launched our new Yo Brooklyn! Hulanicki Collection in collaboration with and designed by the renown iconic British Fashion Designer Barbara Hulanicki. Barbara is the founder of the world famous Fashion House BIBA originating in London. BIBA was and still is a fashion phenomenon destination frequented by the Beatles, The Rolling Stones, Twiggy, Barbara Streisand, Cher and Bridget Bardot, just to name a few.
BROOKLYN! Hulanicki Collection is a Celebration of
Barbara's 50th Anniversary in fashion design. We are so thrilled that our
YO BROOKLYN! has
inspired Barbara to collaborate with us to create these beautiful designs that
she stated is "right up her sleeve" in her fashion sense of being
Bold and Glamorous with a little Street Edge attitude while using Brooklyn as her Muse.
And to finish out the year 2015 we were honored to partner up the Rock n' Roll Marathon Series and helped promote their First "Rock n' Roll Brooklyn Half Marathon in October 2015 using our "YO BROOKLYN!" shout out and helping to sell-out their event with 17,500 runners! And a special thanks to the Boys & Girls Club of Brooklyn wearing our donated "YO BROOKLYN!" swag and rooting on the Runners along the route!
In December of 2016 we were honored to be a "Pop-up" Shop at the new West Elm Flagship Store in Dumbo,to sell Yo Brooklyn! graphic Tees and Hoodies. We had such a great experience that West Elm invited us back as a Pop up Shop! Stay tuned!
And the Summer of 2018 will be Awesome for the Fashion Brand that rocks the shout out "Yo Brooklyn!"
As of July, 2018 we are proud to announce that we have launched our new Summer Capsule Line of
YO BROOKLYN! Graphic Tees with the theme of
"Building Bridges" using the Iconic Williamsburg and Brooklyn Bridges and we thank our good friend Barbara Hulanicki for her brilliant design!